Analytics · Case Study 06/09

Ads Intelligence & Automation CRM

A multi-account marketing intelligence platform that syncs leads and campaigns, tracks CPL, spend and conversions, and raises anomaly alerts so teams act before budgets are wasted.

My roleData sync, analytics and alerting
ClientConfidential · walkthrough available on a call
FastAPIReactPythonGoogle AdsAlerts
AccountsLeadsCampaignsAlertsReports
Campaign health
CPL₹412
Spend₹3.2L
Conversions768
Spend alerts

Illustrative interface with sample data; a project walkthrough is available on request.

What I Built

  • Multi-account lead and campaign sync
  • CPL, spend and conversion monitoring
  • Anomaly alerts on campaign health
  • Tasks and calendars for the team
  • Scheduled reporting

Why It Matters

Marketing teams spot wasted spend early instead of at month-end.

Tech Stack

FastAPIReactPythonGoogle AdsAlerts
Chat with me
Recruiter Brief

Harika Behara

ROLE
Senior Full-Stack Product Engineer · AI / LLM · WordPress
EXPERIENCE
7+ years · EdTech founder (2019–22) · 50+ client projects
STACK
React, Node.js, FastAPI, PHP, WordPress, OpenAI, JavaScript, Tailwind CSS, Express, Python, PostgreSQL, MySQL
BUILT
HR SaaS, AI Résumé Engine, Medicine Delivery, WhatsApp AI CRM
ALSO
Co-founder & writer, H View
AVAILABLE
Available now · Remote worldwide
CONTACT
harikabehara247@gmail.com · +91 77020 60528